Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Retail Websites in the World, Updated listopad 2025
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 | aliexpress.com | – | 791 093 178 | 4,27 | 55,32% |
| 2 |  | 1 | 618 955 062 | 4,63 | 51,14% |
| 3 |  | 1 | 521 881 305 | 7,19 | 38,38% |
| 4 |  | 2 | 519 907 330 | 5,84 | 44,13% |
| 5 |  | – | 407 597 071 | 2,81 | 62,27% |
| 6 |  | – | 404 299 811 | 6,25 | 42,07% |
| 7 |  | – | 402 504 237 | 6,04 | 44,0% |
| 8 |  | – | 379 947 030 | 3,8 | 54,15% |
| 9 | shop.app | 2 | 346 591 489 | 1,95 | 60,04% |
| 10 |  | 4 | 313 438 258 | 3,3 | 66,46% |
| 11 | ozon.ru | 2 | 275 254 774 | 9,9 | 36,84% |
| 12 | ikea.com | – | 241 196 341 | 5,36 | 42,98% |
| 13 |  | 3 | 240 323 662 | 5,57 | 49,46% |
| 14 | target.com | 1 | 230 103 870 | 4,13 | 51,85% |
| 15 |  | 2 | 210 925 642 | 6,46 | 41,46% |
| 16 |  | 3 | 208 883 362 | 7,24 | 42,62% |
| 17 | homedepot.com | 2 | 194 845 534 | 5,3 | 38,9% |
| 18 |  | 5 | 189 141 311 | 6,23 | 42,92% |
| 19 |  | 2 | 188 050 685 | 7,19 | 37,9% |
| 20 | allegro.pl | 4 | 186 888 029 | 6,64 | 40,23% |
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Key Insights on Top Retail Websites in the World in listopad 2025
As of listopad 2025, aliexpress.com is the most visited Retail website in the World, attracting 791,09 mln monthly visits. walmart.com follows with 618,96 mln visits, and amazon.de records 521,88 mln visits.
In terms of user engagement, the average number of pages per visit across these sites is 5,51, with ozon.ru leading at 9,9 pages per visit.
The average bounce rate is 47,16%, with trendyol.com having the highest at 66,46%.
And ozon.ru leads the way with the lowest bounce rate at 36,84%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
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Last updated: 14 grudnia 2025
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